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Enhance every customer interaction—online and in-store

Build experiences that are smarter, more secure, and more relevant with real-time context and dynamic security.

Know your customers and adapt to their context

Understanding who your customers are, why they’re here, and what they need in the moment is essential to:

Design seamless journeys that connect the physical and digital world
Build trust through transparent, user-owned consent
Lower costs with personalized and streamlined payment flows
Unlock secure, contextual cross-sell opportunities with brand partners

Let real-time context shape your customer’s experience

Application and data silos ‍disrupt your customer’s journey across touchpoints	Connect and unify your data across all systems and touchpoints ‍Enable a holistic, comprehensive and real-time view of your customers to drive consistent and personalized experiences across channels.
Rigid data models ‍restricts personalization and blocks adaptive experiences	Drive smarter, more personalized experiences ‍Tailor every interaction with the right offer, at the right time, across any touchpoint, maximizing engagement and loyalty.
Limited data access hinders collaboration across teams, partners, and channels	Eliminate internal bottlenecks for seamless data flow ‍Streamline and simplify data access and improve the speed and accuracy of data sharing across the organization

Customer success story

A leading EU retailer drives smart payment solutions, reducing bottom line

Payment services were a significant cost base for our customer, presenting an opportunity for innovation. Standardizing how the business integrates with payment providers was an important step to realizing cost savings and focusing on building the customer journey in accordance with their brand.

This retailer struggled to understand the context in which the end-user was attempting a transaction, limiting their ability to drive flexible payment schemes across different payment service providers (PSP).

With IndyKites´s context-aware solution, the retailer was able to pick the best PSP for the situation, finding opportunities to lower transaction costs and offer easy payment flows for the end-user.

Additionally, implementing a standardized way to integrate with PSPs can drive flexibility and choice in providers as the organization evolves. By taking an identity-first approach, all regulations and compliance requirements were met outside of the PSP, allowing the retailer to make PSP decisions based on the best opportunities and end-user journeys the organization wanted to drive.

Shape customer journeys in real time

Design flexible payment schemes

Adapt to each transaction in real time with contextual insight. Route payments through the most cost-effective provider while delivering smooth, secure experiences. Standardized integration across PSPs unlocks agility, lowers fees, and keeps you in control of the customer journey.

Personalize offers based on live context

Deliver the right promotion, product, or recommendation at the right moment. Leverage live signals—location, device, purchase history—to drive timely and relevant customer engagement.

Securely share data and cross sell across partner brands

Securely connect data and context across applications, brands and ecosystems. Enable collaborative offers and shared loyalty programs without compromising customer privacy or data control.

Reduce fraud and enhance compliance

Spot anomalies faster with contextual awareness and dynamic access signals. Protect customer trust and reduce risk with fine-grained control and traceability across systems and touchpoints.